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Thursday, April 22, 2010

Why Big Advertising Dollars are Moving to Online Video

Measurement: It’s not primarily about views. It’s more about engagement, brand impact, social word of mouth, and of course sales.

Read the full post:
http://ad-tech.blogs.imediaconnection.com/2010/04/21/why-big-advertising-dollars-are-moving-to-online-video/

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