5 Questions With…Producer Wilson Cleveland
"Below, he discusses web video’s trouble with discoverability, his secret crush on Clicker.com and the difficulties that come with producing branded content."
http://newteevee.com/2010/06/20/5-questions-with-producer-wilson-cleveland
There is still a great deal to be learned from the “viral video”. If you don’t understand the fundamentals of how that process works you are not likely to understand how to market a web series. Thats not to say that anyone can just create a viral video but failing to understand the dynamics will not end well either.
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