Pt2: Investigating the Possibilities of Transmedia; Collapsus, a Case Study

In Collapsus, “visitors to the Collapsus site can cut away from soap-opera-like webisodes to learn about energy issues through an interactive map, view fictional newscasts on the Citizenergy Channel, or watch real interview clips with experts, analysts, activists and journalists.

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http://workbookproject.com/culturehacker/2010/10/28/pt2-investigating-the-possibilities-of-transmedia-collapsus-a-case-study